BSME Partner Webinar | Ethical Engagement and Strategic Sales Management in Times of Global Conflict

WHEN: Wednesday, 1st April 2026 | 12:00 - 13:00 GST

WHERE: Online | Register Here

In times of global conflict, school leaders are not operating under normal conditions. And neither should those who support them.

Our upcoming webinar, Ethical Engagement and Strategic Sales Management in Times of Global Conflict, is designed to support the BSME Partner community in navigating this reality with empathy, integrity, and purpose.

We’ll be joined by an expert panel bringing honest, practical perspectives:

🔵 A Reality Check from School Leadership
🔵 Balancing Empathy and Commercial Reality
🔵 Rethinking Sales Strategy in a Crisis
🔵 Putting Wellbeing at the Centre of Engagement

This webinar will offer practical guidance for engaging with schools in a way that feels supportive during challenging times.

If you’re part of the BSME Partner community, this session is designed with you in mind. Register here.

Thank you to our Panellists:

  • Nalini Cook, COO, BSME
  • Rachael Wilding, UAE Principal 2020-2026 and Director and Co-Founder, Edsidera
  • Jasmit Kang, Principal at Glendale International School, Dubai
  • Ian Hunter, Founder and CEO, Lime Education Consulting
  • Mark Beedles, Co-Founder, Lumii.me

IN THIS SECTION